If you’re like me, you learn best by following an example.

Whenever I want to learn something new, I look for an expert who has mastered the skill and then mimic what they are doing. Read the rest of this entry »

Anytime you go into Google and type in a word or phrase in the search box, Google takes note. Google considers that a keyword or keyphrase.

The Adwords Keyword Tool tracks each of those words and phrases. It’s obviously beneficial to use those keywords and phrases that are frequently searched for within your blog. Read the rest of this entry »

You can use many free sources to get your business listed in the the local business listings on the popular search engines. Here is a an example from Google on their LBS offering:

• Google Local Business Center: http://www.google.com/local/add
• Yahoo Local: http://edit2.ls.sp2.yahoo.com/csubmit
• MSN/Bing: https://ssl.bing.com/listings/ListingCenter.aspx
• Superpages: http://advertising.superpages.com/spportal/freelisting2.do

Google 10-Pack – Once you are listed in these online directories, you have a chance of getting your Google local profile listed in the “Google 10-pack” for your local business searches. These are local listings that Google places directly on the first page of search results. Here is a sample of what a google 10-pack display looks like:

Tips for Better Ranking - The more complete your online listing information is, the better you will be ranked in Google search results. Here are some tips on what to keep in mind while submitting your listing information:

• Complete all business information
• Include your business hours, website, and forms of payment accepted
• Include a photo of your store or your logo
• Include Customer Reviews

The more places your business is listed on the web, the better your chances are of the search engines ranking your site higher in search results. Search engines like consistency in your information and quantity. The more websites that have backlinks to you and the more business directories that you are listed in, the better your chances are that your business will rank higher the next time someone searches for a business like yours in your local area.

Here’s to Your Online Success!

Betty Walker, the Wise Web Lady
http://www.wiseweblady.com/
http://www.ccstechpros.com/
bettywalker@wiseweblady.com